ADHD brain.
Digital business.
Mum of eight.
Building a business from rock bottom with a newborn on my chest and no plan B. Here's how that went.
November 2021. Three weeks after a homebirth. Eight kids. And the landlord just sold the rental.
Not "we need to move" inconvenient. Homelessness with eight children inconvenient. Queensland was in the middle of a housing crisis and there was nothing. No rentals. No backup plan. No margin for anything to go wrong, and everything was going wrong.
We ended up crammed into my mother-in-law's tiny cottage. I was breastfeeding a newborn, running school runs in between frantically applying for rentals online, and somewhere underneath the exhaustion and the panic, something in me just... refused to accept that this was it.
I wasn't going to build a life that could be pulled out from under us again. I needed income that was mine. Something no landlord or boss or crisis could take.
One night, scrolling Instagram at 2am while the baby finally slept, I found the Ultimate Branding Course. I had zero social media knowledge. Zero marketing experience. Zero idea what a digital product even was.
I scraped the money together anyway and bought it.
Late nights after the kids were in bed. Early mornings before anyone woke up. Stolen moments in the car at school pickup. I watched every video, took every note, and two months later I was making money online — from scratch, with no audience, no existing business, and a baby on my lap.
Mayhem to Money exists because I kept getting asked the same question: how did you do that?
And the honest answer is: I didn't do it cleanly. I didn't do it with a morning routine or a colour-coded content calendar or consistent energy. I did it with an ADHD brain, eight kids, inconsistent sleep, and a desperate need for it to work.
So this brand is built for people who are doing it the same way. Not the polished version. The real version — where you've got too many ideas and not enough follow-through, where you want to build something but life keeps getting in the way, where you've downloaded 47 freebies and still don't know where to start.
Build digital products you can actually sell — without pretending to be a different, more organised person.
Use AI to reduce friction, create faster, and stop making everything ten times harder than it needs to be.
Turn your chaotic, half-finished ideas into income. With systems that survive real life — kids, bad brain days, and all.
This isn't guru content from someone who built their business in perfect conditions. It's from someone who built hers while everything was on fire.
If that sounds like your kind of person, you're in the right place.
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🧠 Your Digital Dopamine Dealer
